The LA Times had a very pertinent article in the Sunday business section, giving some tips and advice on how to navigate green/clean tech investing. Here is the Article: LINK. Let me give my 2 cents on this topic. BE CAREFUL, and BE SMART. Here is the thing, just because it is a clean tech company, doesn’t mean it’s (1) going to be successful, or (2) actually going to last very long. I’ve seen so many clean tech start-ups go public and then go nowhere. Many of these new clean-tech companies are highly speculative, and they often times have poor leadership and basically no business strategy. I invested in a couple green-tech companies/funds years ago, thinking I was ahead of the curve… today, those funds are basically at the same price I paid for them. What did I learn from this? Basically, the SAME RULES APPLY. Clean-Tech will not be like the dot.com boom where you couldn’t miss, this will be much more cut throat, and much more bottom line oriented. Do your research, get advice, and know the product/services you are investing in. The minute you let your gaurd down for a too good to be true technology, is when you’ll get taken. Happy Trading (& Good Luck)!
